What exactly does Concept Blue include?Updated a year ago
Concept Blue means that we try to produce current products as sustainably as possible. This not only includes the downstream processes at the producers – for example, using solar energy or similar measures in the production process – it is also about focusing on the product itself. We looked at each product carefully and considered where it makes sense to replace existing materials with more sustainable alternatives – with the best possible performance without losing sight of the costs. Production may be a little more expensive here and there, but our goal was for the products to remain the same price for customers. At the same time, we want to produce as sustainably as possible. We started with the twin tips, which have been on the market for around half a year. The next logical consequence was to make Concept Blue surfboards, which we could also produce from many more sustainable materials. And then of course there will also be Concept Blue kites. We planned to launch it in March. The Neo and the Evo, two models from the Originals series in Concept Blue construction, are already launched, more will follow.